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Yeeiid

Director · London

Tinie Tempah x Skepsis — “Eat It Up”

Fifty shots in nine hours, first-ever stunts, no rehearsal time: the restaurant-kitchen chaos of “Eat It Up” won Best Dance/Electronic Video, Newcomer at the UKMVA 2025. Represented by Ocurens.

Still from Tinie Tempah x Skepsis “Eat It Up”
Still: Tinie Tempah x Skepsis “Eat It Up” (dir. Yeeiid, Ocurens), AI re-angled
Still from Tinie Tempah x Skepsis “Eat It Up”Play · youtube
Plays from the creator’s own upload on YouTube. Open on YouTube

Yeeiid directed “Eat It Up” for Tinie Tempah and Skepsis, released in August 2025 through Ocurens. Promonews describes a sleek restaurant where Tinie’s order never arrives, so he walks into a kitchen of competing chefs and builds the burger himself, shot with abstract camerawork and unusual perspectives.

“It was a beautifully mad shoot with over 50 shots in nine hours, with no time for stunt rehearsals. It was also my first time shooting stunts, and now I want to put them in all my videos!”

The video won Best Dance/Electronic Video, Newcomer at the UK Music Video Awards 2025.

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Ocurens ↗Promonews profile ↗

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